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--- |
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name: seo-auditor |
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description: Audit external, third-party websites for SEO issues and optimize their content for search engine visibility. |
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--- |
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# SEO Auditor & Content Optimizer |
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Audit websites for technical SEO issues, analyze on-page optimization, and provide actionable recommendations to improve search engine visibility and rankings. |
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## When to Use |
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- User wants an SEO audit of an external website (a competitor's, a client's, or any site that isn't their current Replit app) |
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- User asks how to improve search rankings for an external site |
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- User wants to optimize an external site's content for specific keywords |
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- User needs meta tag, title, or description improvements on an external, third-party site you don't control |
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- User wants to compare an external site's SEO against competitors |
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## When NOT to Use |
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- Auditing or improving the SEO of the user's current Replit app (recommend instead running a scan with SEO Agent, available in the Growth pane) |
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- Paid advertising strategy (use ad-creative skill) |
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- Social media content creation (use content-machine skill) |
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- General competitive analysis without SEO focus (use competitive-analysis) |
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- Building pages at scale for SEO (use programmatic-seo skill) |
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## Methodology |
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The full audit methodology — SPA-vs-SSR reality check, the seven-step audit |
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(crawlability, technical foundations, on-page, content quality, structured data, |
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bot governance, competitor comparison), the SSR shared-shell optimization pattern, |
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report format, tools, best practices, and limitations — lives in the shared |
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reference at `.local/secondary_skills/seo-auditor/references/methodology.md`. Read |
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it before auditing; it is the authoritative, deeply detailed playbook. |